Crowdfunding 101: "You need to get the PR machine going way before you launch"
Interview by Ana Ribeiro
In light of its recent launch and freshly funded projects, ECPMF has caught up with Press Start Project Leader Jaroslav Valuch to talk about what makes a successful crowdfunding campaign, how journalists from around the world can make use of Press Start, and a few other related topics.
ECPMF: What happened between the end of the Kickstarter campaign Press Start had engaged in and the Press Start launch in mid-July - how did you go about raising the funds needed which the Kickstarter campaign didn't provide?
Valuch: After the Kickstarter campaign we were basically volunteering to make the…