Sustainable innovative journalism and new business models. Report by European Federation of Journalists (EFJ)

The report discusses the challenges and innovations in the field of journalism, particularly focusing on the development of sustainable news media in the digital ecosystem. It emphasizes the importance of audience engagement, local connections, and diverse funding sources for media outlets, and highlights the role of non-profit foundations, tax benefits, and various legal structures in supporting independent media. It mentions the significance of avoiding heavy reliance on a single technology or platform. The report concludes by noting that despite challenges in some European regions, there is a place for new, independent, and financially sustainable journalism, offering hope for media freedom in Europe. A number of case studies are analysed in the report, showing common trends and ideas to reach sustainability.